The Katana: Advertising For A Cause
For the past 6 months I’ve been very disinterested in advertising. The only thing that did interest me was practicing “free-writing”, meeting new folks, and learning new things. I played around with various advertising platforms like Adsense early on, and I just scratched my head wondering who would click on ads such as “600% Penny Stocks”? What if the advertiser was a scam? For those who use Adsense, more power to you. It’s my own personal issue for not being entirely comfortable with their platform.
As I learned more about advertising online, I realized there were other solutions to my pre-screening desires. One solution is to sign up with affiliate advertising networks such as LinkShare (thanks Matt Bell), where I can screen hundreds of advertisers beforehand to provide relevant solutions or interests to readers. We still will never know with 100% certainty the veracity of the products (Enron anybody?), but at the very least, it’s one level higher than putting up contextual advertisements where we have no control over.
It’s important that advertising never alters the spirit of this site. We will not be like politicians, swayed by corporate interest groups and their tantalizing dollars. If there’s a product we like we’ll endorse it and introduce the product to others. If not, we just won’t bother no matter how attractive the incentives. Making money online is a learned skill that takes time to cultivate. The best ads are those which are unobtrusive and relevant.
The devastation in Haiti reminds us that if one has the ability to help, no matter how small a way, we should probably do something. I firmly believe that if you breach the Top 100,000 in the Yakezie Alexa Challenge, you can make at least $1,000/month. Hope this motivates some of you.
A major mind shift occurred when I changed the thought of making money for myself to making money for someone else. I’m ashamed to say, but $1,000/month didn’t interest me because it is a relatively small percentage of my income. Ironically, if my income was smaller, I would probably be extremely interested in making money for myself if that makes any sense. In fact, to think about all the hours I put into this site for just $1,000/month would make me want to quit!
To prevent temptation of spending the income on fast cars and fun times in Vegas, my trusted consultant will be the recipient of all advertising revenue. My consultant will donate the proceeds to various local and international charities on this site’s behalf. If there is a way for Advertisers to donate directly to specific charities and never send us any money, that is a good solution as well.
For Advertisers: A permanent Advertise page has been created for your reference.
FAVORITE ARTICLES OF THE WEEK
* “How To Make Money With A Blog” by Pete offers a great resource for all bloggers looking to monetize. The article comes especially handy with this site’s new initiative, as well as for all the aspiring Yakezie members!
* “Chaos Is An Inspiration For Change, But Don’t Wait” by Flexo encourages us to choose our own destiny. Chaos led me to go to business school back in 2001-2003, and the recent financial implosion was the impetus to start this site.
* “Why Doesn’t Anyone Feel Remorse When It Comes To High Income Earners And Taxes?” by E-dog tries to garner sympathy for those in the highest tax brackets. Can you imagine paying $100,000 a year in taxes? Painful. But, don’t feel sorry for them because they’re likely still taking home $300,000 a year after taxes.
Winners of “Get Financially Naked”: Cathy D and @Elle_CM! Please e-mail me your addresses so the publicists can send you copies of this fine book.
The Samurai Fund Update: Still in the green +0.15% vs. -2% for the S&P. Those who are not actively participating are at risk of being replaced due to a high demand of entries.
On Tap for The Week: Book review and giveaway, dealing with delusional people, discussing moral hazard and more!
Thanks everybody for stopping by. With our new initiative, we’re as excited as ever to keep this site going!
Sam @ Financial Samurai – “Slicing Through Money’s Mysteries”